Articles on Consumption

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Deinfluencing, the social media trend where influencers discourage their followers from purchasing products that are overhyped, encourages mindful consumption. (Unsplash+)

Deinfluencing shapes how we think about shopping, and our economy

During times of economic uncertainty, some social media influencers become deinfluencers and encourage us to spend on less expensive versions of products.
A mourner pays tribute to the victims of the mass shooting at Sandy Hook Elementary School in Newtown, Conn., in December 2012. Lisa Wiltse/Corbis via Getty Images

School shootings leave lasting scars on local economies, research shows

People spend less on groceries, restaurants and public activities for months after a fatal school shooting − costing communities millions.
A new trend is encouraging people to maximize the utility of their purchases and buy only what they truly need. (Shutterstock)

Understanding ‘underconsumption core’: How a new trend is challenging consumer culture

‘Underconsumption core’ is a trend that challenges overconsumption by encouraging people to maximize the utility of their purchases and buy only what they truly need.

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