Muzeeb Shaik

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I am a quantitative marketing strategy researcher focused on understanding the financial and societal impacts of marketing actions. My expertise includes business-to-business (B2B) sales, healthcare, and education, with a strong methodological background in causal modeling, applied machine learning, and optimization.

Experience

  • 2022–present
    Assistant Professor, Indiana University - Bloomington

Education

  • 2022 
    Texas A&M University, PhD in Business Administration (Marketing)
  • 2016 
    Texas Tech University, MS in Industrial Engineering

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