When AI is used to manufacture fake endorsements, copyright law doesn’t do enough to protect celebrities, influencers and other public figures.
Articles on Trademarks
Displaying 1 - 20 of 41 articles
It’s a relatively new legal tactic and not yet tested in court.
New Zealand’s trademark statute still rejects swear words or other terms “likely to offend”. So how did “THIS IS THE F#$%ING NEWS” win approval?
After years of legal challenges between Australian manufacturers and American footwear giant Deckers Brands, UGG Since 1974 will drop ‘ugg’ for international sales.
Raygun is unlikely to be able to claim intellectual property over her name, her persona and her dance moves.
TV companies trademarking whips, drinks companies trademarking sausage machines? A long-running British court battle puts the spotlight on the flaws in trademark registration systems.
Pop-ups and limited-release menus are just some of the ways international businesses maintain their New Zealand trademarks for decades.
Kylian Mbappé has secured a commercial trademark for his celebration pose, and is looking to protect his name and quotes too.
The earliest versions of Mickey and Minnie Mouse entered the public domain in the United States at the start of this year, 95 years since they were introduced to the public.
Consumers relate to brands and logos on an emotional level. The response to Elon Musk’s rebranding of Twitter has revealed the emotional connections people have to the brands they use.
Twitter has been officially rebranded to X, in a process many would deem chaotic. But we can still try to make sense of it.
How do you determine whether one brand is similar enough to another to infringe on its trademark? Researchers propose that comparing brain scans could be an option.
Elon Musk allowing verification badges to simply be bought by anyone is an example of how powerful and misguided trust in logos can be.
Court decision protects trademarks that help consumers make informed choices.
The Russian government has essentially legalised intellectual piracy as a response to sanctions.
Trademarking a shape of a product, or proving that a competitor is passing off their product as your own, is not easy. A high-profile settlement, though, is marketing gold.
The story of invention in America typically features larger-than-life caricatures of white men like Thomas Edison while largely ignoring the contributions of women and people of color.
How Banksy’s glib response to a trademark challenge backfired and lost him a two-year legal battle.
Forced into selling his own merchandise to stop others doing the same, the artist could end up facing other similar challenges because he trademarks rather than copyrights his artworks.
The high court struck down a ban on trademarking ‘immoral’ or ‘scandalous’ words and symbols. A trademark scholar explains why that’s a good thing.
Top contributors
-
Professor of Intellectual Property Law, City St George's, University of London
-
Senior Lecturer in Law, City St George's, University of London
-
Senior Lecturer in Law, University of Technology Sydney
-
Senior Lecturer, Law School, University of Auckland, Waipapa Taumata Rau
-
Associate Professor and Co-director of the New Zealand Centre for Intellectual Property, University of Auckland, Waipapa Taumata Rau
-
Associate Vice President for Entrepreneurship and Innovation, Clemson University
-
Dean and Professor of Law, University of New Hampshire
-
Assistant Professor in law researching at the intersection of brands, trust, intellectual property and expression, Toronto Metropolitan University
-
Lecturer in Intellectual Property law, UCL
-
Senior Lecturer in Media Law, University of Essex
-
Lecturer in Intellectual Property Law, University of Sheffield
-
Professor of Intellectual Property and Information Law, University of Essex
-
Adjunct Professor, School of Global Studies, Social Science and Planning, RMIT University
-
Assistant Professor of Business Administration, University of Virginia
-
Professor of Intellectual Property Law, University of Exeter