Micro-targeted online advertising has destroyed how Americans share experiences and a common knowledge base. The fix for this societal and political problem is as simple now as it was in 1840.
Articles on Online advertising
Displaying 61 - 80 of 99 articles
A move by the US to open up more competition in pay-TV has sparked a debate about TV viewing data.
The AFR has one of the hardest paywalls in the business, but the evidence shows this strategy could prove difficult to maintain.
Most Australians do not understand how the Google search engine works and what is paid or free content in any search results.
New research shows that behaviorally targeted ads can do more than figure out what kind of person you are – they can also shape how you see yourself.
It isn’t the size of the screen, but how big it appears on the retina.
Online publishers are losing millions in lost earnings to ad blockers. But they are here to stay. So how can advertising change to reach its audience?
There is a way to ensure online advertising, the free web, and privacy can all coexist together.
The move that will save Twitter – and improve public debate worldwide – is much more than adding 9,860 characters.
A digital age of consent could ensure internet users know what they’re getting into. But where to draw the line is tricky.
Murky ethics surround the pervasive practice of news sites engaging in online tracking.
Online advertising is out of control: are Facebook’s Instant Pages, Apple News, and Accelerated Mobile Pages the answer?
Online advertising is so out of control, sometimes there’s more ads than content.
Instead of arguing over whether adblocking is right or wrong, advertisers and publishers could work to make the web better.
It’s been 60 years since first TV ad aired in the UK. What could the next 60 bring?
The rapid uptake of adblocking software on Apple’s latest devices shows that most users would be happy to see the back of online advertising.
If successful, Apple News could give already challenged publishers another reason to worry.
A web obsessed with gathering data about our habits becomes less valuable to us, showing us only more and more of the same.
Online ads are already under pressure from ad blockers, so Apple’s decision to include content blocking in the upcoming iOS 9 will make things even harder for advertisers.
The data tell the story: mobile ads work.
Top contributors
-
Professor of Digital Communication, Director of QUT Digital Media Research Centre, Queensland University of Technology
-
Professor of Technology & Society, Bangor University
-
Director of UWA Centre for Software Practice, The University of Western Australia
-
Professor of Law, The University of Melbourne
-
Professor of Media, School of Media, Film, and Journalism, Monash University
-
Professor of Information Studies, Syracuse University
-
Fellow for Cyber-security and Internet Governance, School of International and Public Affairs, Columbia University
-
Professor of Information Systems, Michigan State University
-
Lecturer in Marketing, Research School of Management, Australian National University
-
Professor of Cybersecurity, Head of School of Computer Science and Informatics, De Montfort University
-
C. Edwin Baker Professor of Media Policy and Political Economy, University of Pennsylvania
-
Postdoctoral Researcher in Computer Science, Carnegie Mellon University
-
Adjunct Senior Lecturer, Applied Ethics and CyberSecurity, Griffith University
-
Professor of Cyber Security Practice, Edith Cowan University
-
Professor, Digital Media Research Centre, Queensland University of Technology