This is the first article in a series, How we make decisions, which explores our decision-making processes. How well do we consider all factors involved in a decision, and what helps and what holds us…
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People have to take in a lot of information when driving, including the locations of other road users, lane markings, signals, speed limits, directions and the dashboard display. It only takes a second…
Advergaming is a relatively recent approach to advertising that overcomes many of the limitations of traditional advertising. But advergames are increasingly being used by fast food companies to target…
Research has found there’s a high level of alcohol advertising during times children are most likely to be watching television…
MEDIA & DEMOCRACY: In the latest instalment of The Conversation’s week-long series on how the media influences the way our representatives develop policy, Andrew Norton says there’s no need to regulate…
MEDIA & DEMOCRACY: This afternoon, Andrew Hughes examines which recent political adverts have been a success, as part of The Conversation’s week-long series on how the media influences the way our…
MEDIA & DEMOCRACY: Today, Andrew Hughes looks at how voters have become consumers of political marketing, as part of The Conversation’s week-long series on how the media influences the way our representatives…
Quick disclaimers read out at the end of TV and radio advertisements can reduce brand trust and negatively affect sales…
Fast disclaimers can make consumers think an advertiser is trying to conceal information, undermining trust in the brand…
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Lecturer in Marketing, Research School of Management, Australian National University
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Professor of Higher Education Policy, Monash University
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Senior Lecturer, Department Chair, Swinburne Law School, Swinburne University of Technology
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Professor in department Law, Managment, and Social Sciences, EM Lyon Business School
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Fellow for Cyber-security and Internet Governance, School of International and Public Affairs, Columbia University
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Instructor, DePaul University
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Visiting Lecturer at Université Grenoble Alpes and Consultant in Multicultural Managment and Communications
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Professor of Marketing, The Ohio State University
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Boston College
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Professor of History, University of Dayton
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MScR candidate, University of Wollongong
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Honorary Professor, University of Wollongong
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Professor of Technology & Society, Bangor University
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Lecturer, Indiana University
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Associate Professor in Literary Studies, Monash University