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Philly’s premier art museum drops a preposition, revives a griffin and introduces a cheeky new nickname that may make longtime patrons bristle.
Mathematician Peter Taylor taught high school math to prepare to develop a new ‘RabbitMath’ curriculum that emphasizes collaborative creativity and learning to work with complex systems.
A trademark law scholar explains why the impossible-to-apply standard, dating back to the early 20th century, is ineffective and needs to be abolished.
Research on the relationship between mascots and fandom shows just how tricky it is to truly eradicate a mascot from a region’s collective identity.
Excessive indulgence is the city’s unifying theme. It’s also a way to end your life. Just ask Stephen Paddock.
Melbourne has seen tens of thousands of new apartments constructed over recent years, and apartment brands are flourishing. We can see striking typographic similarities with another economic frenzy: the 1870s cattle boom.
BHP’s rebrand is unlikely to affect the bottom line, research shows. But if it improves relations with politicians and voters, it would still be a success.
In striving to reduce costs and boost profits, firms must be wary of stripping intangible assets – such as iconic design.







