As a young professional, navigating hustle culture in the workplace can be challenging, but not impossible.
Articles on Gen Z
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Polyamory is on the rise, yet at the same time, younger people are turning away from romance and dating. Does Gen Z want multiple partners or none at all?
It turns out that identifying as a reader can be more about community, wealth and gender than how much someone actually reads.
The federal government says it’s committed to addressing the challenges faced by younger generations, including housing affordability and the high cost of living. Does the budget deliver on its promises?
Representing 2% of global GDP, the fashion industry must use its cultural reach to drive a shift towards a more sustainable and equitable industry.
In the past, adolescents’ musical palettes were dominated by the Top-40 artists, creating a widely shared – if perhaps narrow – repertoire of musical knowledge.
Research shows young people are increasingly rejecting alcohol, especially when compared to older generations. So why does alcohol retain a chokehold on our screens?
The 90s are back and the Body Shop’s values align with Gen Z in so many ways. It could be a perfect match
We have found that young people have a straightforward desire for authentic and healthy relationships.
Worldwide, young women are becoming more progressive than young men. It’s happening in Australia, too – with a twist. An analysis of the Australian Election Study yields surprising results.
Curating their own social media accounts can help teenagers build their identities.
Granger, who died in December 2023, is credited with making avocado toast fashionable. Little did he know that his lasting legacy would inspire a meme that symbolized generational tension.
Though they’re sometimes characterized as attention-addled homebodies, younger people see a real value in libraries − one that goes beyond books.
The #DatingStoryTime hashtag has transformed into a virtual stage where users narrate their dating experiences, a colourful tapestry of narratives that mirrors the complexities of modern romance.
Genuine love holds immeasurable value, yet discovering it can pose challenges — and come with a significant price tag.
Pittsburgh’s mayor renamed the city ‘Swiftsburgh’ when the singer’s tour hit town. He’s not the only politician who has publicly fawned over the star.
Mismatched, ill-fitting and ‘ugly’ clothes are in so let go of the anxiety of dressing ‘well’ and dress however you want.
Gen Z’s interest in flip phones is the latest in a series of obsessions young people have for the aesthetic of the 1990s and 2000s.
As social media becomes more prevalent in our lives, a career as an influencer may seem enticing. But those interested in this new career should be aware of the challenges.
Generational faultlines are made visible by the way we use punctuation and text formatting in online communication. Tone of voice is a tricky thing to convey.
Top contributors
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Lecturer in Government, Jeff Bleich Centre for Democracy and Disruptive Technologies, Flinders University
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Assistant Professor, Faculty of Business, University of New Brunswick
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Associate Professor of Publishing, Portland State University
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Lecturer of Marketing in the Lazaridis School of Business and Economics, Wilfrid Laurier University
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Professor of Book Publishing and Digital Humanities, Portland State University
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Assistant Professor of Experimental Psychology, Utah Valley University
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Associate Professor, School of Health Studies, Western University
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Professor and Associate Dean of Engagement & Inclusion, Ted Rogers School of Management, Toronto Metropolitan University
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Senior Lecturer in Communication, Griffith University
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Professor of Psychology, San Diego State University
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Marketing Professor
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Associate Professor of Strategy and Organizational Theory, Mount Royal University
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Professor of Economics, Tasmanian Behavioural Lab, University of Tasmania
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Reader in Fashion Narratives, Manchester Metropolitan University
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Independent Researcher, University of Canberra