Articles on Business strategy
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Business culture has long embraced grit as a winning value. But modern examples show that companies will do better if they acknowledge mistakes quickly and pivot.
Fonterra’s plan to sell its consumer brands came as a surprise. But there is logic to the dairy giant focusing on selling to the food industry rather than directly to consumers.
Netflix’s different subscription packages are designed to increase profits, while it keeps users engaged with a steady flow of new content devised via its algorithm.
Rumours can hinder - but also help - companies that want to get ahead of the competition.
By investing in corporate social responsibility initiatives, family-owned businesses can make financial gains while also making positive societal contributions.
Breaking out of the boardroom brings in fresh ideas.
Ki te tini o ngā umanga Māori, he whānui kē atu ngā hua ka whāia tēnā i ngā putanga ahumoni anake. He rautaki reanga-maha ō rātou, he whakanoho rātou i te painga mō te katoa hei ahunga mō te ihu o te waka. He akoranga i konei mō ētahi atu umanga.
Māori businesses often prioritise more than financial results, have multi-generational strategies and put community at the centre of planning. Other businesses could learn from this.
The coronavirus crisis has hit many businesses hard, but some have turned their difficulties into a springboard to move the company forward.
One of the questions I’m asked most frequently is: how can you make sense of Tesla’s wild strategies?
India’s furniture industry is worth US$32billion and is projected to double by 2023.
Sainsbury’s faces tough times ahead following the blocking of its merger with Asda.
Winning big often involves looking for the opportunities that are the opposite of what everyone else is doing.
Research has shown that the most successful basketball coaches resist pressure to make changes during games. Choosing not to make a move is sometimes also the right call for business leaders.
Research shows the ability to act strategically for the long term is a key component of successful leadership – and sorely lacking in Congress these days.
In the wake of the Vegas shooting, the NRA has turned the public’s attention away from the core issue of banning guns by using a business strategy called issue management.
Twitters experiment with 280 characters bears a remarkable resemble to the time Coca Cola changed its formula. That didn’t end well.
The tech giant has doubled down on its strategy of exclusivity, but does it risk weakening its position in emerging markets?
Compensating executives with stock options doesn’t necessarily lead to more risk taking and higher dividend payouts.
Today’s manifestations of the gig economy are tilted in favour of too few beneficiaries, and are not built to last.



















