Scientists thought there was no way to verify the ‘quantumness’ of the enigmatic ‘spin’ just by watching it rotate – until now.
Articles on Spin
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You might hate winter, but at least you know what to expect every year. Other planets have wobbly axes that lead to wild, unpredictable seasons.
Orangutans, gorillas and chimpanzees seem to enjoy the buzz of getting dizzy.
A strategic lie is designed to grab media attention with an initial, deliberate lie. This shifts the news agenda onto a politician’s preferred territory.
Pitchers in Major League Baseball have been striking out more batters than ever, and some people say it’s because they’re adding sticky stuff to the balls.
Blame your ears, your eyes and your brain. But mainly your ears!
Public relations is a form of manipulation, used to shift public opinion. It is expressly designed to benefit the organization wielding it, something we’d be wise to remember during the pandemic.
Manipulating electron spin has heralded everything from iPods to the latest laptops. Stand by for the next paradigm shift.
What’s the role of someone who, like
Robert Mueller, speaks only facts in a tornado of partisan bombast? Is it a breath of fresh air or an abdication of responsibility to protect America’s interests?
Any good political spin doctor employs a range of overt and covert tactics to get their message across. Here are some of the most common ones.
The rise of India’s Ravichandran Ashwin is down to both art and science.
Brexit and Trump aren’t to blame. The rise of ‘post-truth’ is rooted in the middle-classes, not the masses.
Here’s how they could revolutionise science.
From spontaneous selfies to the spin room, the communications gurus have excelled themselves this time around
Spin is widely seen as the scourge of contemporary politics. We rail at politicians who seem more intent on appearing to act, rather than coming up with and pushing through important policy decisions…
Top contributors
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Adjunct Associate Professor of Communication, University of Canberra
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Senior Lecturer, Communications, Media and Culture, University of Stirling
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Lecturer, Public Policy and Political Communications, The University of Melbourne
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PhD Researcher, Loughborough University
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Principal Lecturer in Journalism, Humanities and Creative Industries, University of East London
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Research Fellow, Center for Philosophy and History of Science, Boston University
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Assistant Professor, Institute of Communication, Culture, Information and Technology, University of Toronto
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Professor of Engineering Practice, Purdue University
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Assistant Professor of Physics, Georgia Institute of Technology
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Associate Professor, School of Biomedical Sciences and Pharmacy (Anatomy), University of Newcastle
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Lecturer in English Language and Linguistics, University of Birmingham
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Professor of Journalism, University of Sussex
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EPSRC Early Career Fellow, Physics and Astronomy, University of Glasgow
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Professor, Quantum Nanosystems, UNSW
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Research Fellow, University of St Andrews