Protecting retail workers from abuse is a growing challenge. But a new study and a past trial suggest three little words on a badge can nudge customers to be nicer.
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Delivery services and cafes commonly prompt customers to leave a specific tip – for example, 15%, 20%, 25% – at the point of sale rather than after completing the service.
This finding was a surprise, since consumers actually seem to think liberals will provide better service.
The positive reaction to service workers wearing masks varied by region, with those in the West on the high end and people in the Midwest at the low end.
A new survey found that dealing with emotional customers over issues such as wearing a mask is taking an increasing toll.
Service workers are some of the most at risk of both the coronavirus and financial woes.
Top contributors
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Labor Policy Research Faculty, University of Oregon
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Assistant Professor of Hospitality and Tourism Management, Purdue University
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Ph.D Candidate, University of Oregon
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Research Director of the Center for Employment Equity, UMass Amherst
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Ph.D. Candidate in Communication, UMass Amherst
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Professor of Sociology, University of Oregon
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Assistant Professor of Hospitality and Tourism, University of South Florida
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Research Assistant, Center for Employment Equity, UMass Amherst
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Financial Analyst and Researcher, University of South Florida
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Research Assistant at the Labor Education & Research Center, University of Oregon
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Professor of Hospitality and Tourism, University of South Florida
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Associate Professor of Marketing, Wayne State University
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Assistant Professor, Auburn University
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Professor of Sociology and Director of the Center for Employment Equity, UMass Amherst
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Professor of Marketing and Consumer Behaviour, Queensland University of Technology