Pollsters must be as accurate as possible. How will they address the challenges revealed in the 2016 election, and other changes in the coming years?
Articles on Political polling
Displaying 21 - 29 of 29 articles
From undetected late swings, to pollster ‘herding’.
Swinburne political scientist Bryan Cranton looks at why so many experts got the US Election so wrong
By tracking emotive tweets in the three weeks prior to polling day, these researchers called the election better than most pollsters.
Given the failure of British polls to predict the outcome of Brexit, is it possible Donald Trump could produce a surprise result of even greater proportions?
Elected officials and the media are in cahoots. Both have succumbed to a two-party system that treats voters not as independent thinkers, but as blind partisans.
The polling industry struggled to predict the last British election, and referendums are even harder.
When public opinion is as split as it is on the EU referendum, pollsters struggle to get it right.
Sorry Boris, those with a bet at stake think we’re staying put.
Top contributors
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Professor Emeritus of Communication, American University School of Communication
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Professor of Information and Knowledge Management, Loughborough University
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Professor of Statistics and Probability, University of Sussex
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Associate Professor of Sociology, University of Nebraska-Lincoln
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Associate Professor of Sociology and Women's and Gender Studies, University of Nebraska-Lincoln
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Professor of Politics, University of Strathclyde and Senior Research Fellow, National Centre for Social Research
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Professor of Communication and Journalism, Texas A&M University
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Lecturer in Information Management, Loughborough University
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Reader in Theory of Probability, University of Sussex
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Professor, School of Biosciences & School of Historical and Philosophical Studies, The University of Melbourne
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Professor of Research Methodology, Director of National Centre for Research Methods, University of Southampton
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Professor of Politics, Te Kunenga ki Pūrehuroa – Massey University
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Professor, Department of Government, University of Essex
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Professor of Political Science and Public Policy, University of Southampton
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Postdoctoral Research Fellow, Inter-disciplinary Conservation (ICON) Science Research Group, RMIT University