Articles on Viral videos
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A year later, it’s clear that the dance promotes a conscious concept of Africanity – sowing feelings of tolerance and contentment that have conquered international audiences.
Like Pata-Pata, Homeless and Mbube, the song Jerusalema is elevated by a historical moment in time and has the power to cross over to different audiences.
During the coronavirus pandemic the Jerusalema dance challenge enacted a way for communities to connect - repetitive enough to be picked up and varied enough to tease.
The NZ government’s “Keep it real online” campaign has gone viral, so what was the secret of its success?
Recording and bearing witness to a Black person’s death from police violence is in itself traumatizing.
Politics, fandom and young people dancing to speeches.
Whether they’re holding hands and singing Ring Around the Rosie or posing during a TikTok video, kids connect to each other and find joy through dance.






