The consumer watchdog has warned retailers it will be on the lookout for a range of misleading sales tactics, from fake countdown clocks to hard-to-read fine print.
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The latest announcement doesn’t tighten existing prescribing or marketing rules for medicinal cannabis. It just reminds health professionals what the rules are.
Marketers are increasingly focused on reaching narrow audiences – but when it comes to mass appeal, the Super Bowl doesn’t miss.
Global spending on product placements is expected to top $23 billion in 2021, about a 14% increase over the previous year.
A new study analyzes the language in nearly 680,000 pet adoption ads.
In the information age, advertising is no longer needed to inform consumers.That means its primary role is to manipulate.
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Associate Professor of Communication, Michigan State University
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Assistant Professor of Law, University of Kentucky
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Associate Professor of Marketing Kelley School of Business, Indiana University
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Professor of Ethics, Auburn University
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Professor of Marketing, Auburn University
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NHMRC Emerging Leadership Fellow, National Centre for Youth Substance Use Research, The University of Queensland
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Professor of Law (consumer protections and credit law), The University of Melbourne