The skit economy is estimated to be Nigeria’s third-largest entertainment sector, with a net worth of over US$31 million.
- Professor of Marketing & Entrepreneurship, Unizik Business School, Nnamdi Azikiwe University
Ce qui n'était autrefois qu'un simple événement culturel est devenu un puissant moteur économique du tourisme culturel.
What was once just a cultural moment has become a powerful economic engine of cultural tourism.
Afrofusion is a music style that existed even before Burna Boy was born.
Kenya faces the dilemma of an ageing workforce. The problem can be addressed by developing a strategic workforce plan for employees.
The Igbos, like most other indigenous groups, believe in maintaining a legacy of not just their language, but other values, including trans-generational business legacies.
Contact Nnamdi for
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- Location: Awka, Nigeria
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