Nnamdi O. Madichie

6

Articles

6

Comments

Nnamdi O. Madichie Professor of Marketing & Entrepreneurship at the Unizik Business School, Nnamdi Azikiwe University, Awka, Nigeria. Prof. Madichie is a Fellow of the Chartered Institute of Marketing (FCIM), Fellow of the Chartered Management Institute (FCMI), and Senior Fellow of the Higher Education Academy of England & Wales (SFHEA). His research straddles broad areas of marketing & entrepreneurship, cutting across sectors (creative industries, events, music, movies and sports), and geographic contexts (Africa, Asia, Europe, and the Middle East). He can be contacted at n.madichie@unizik.edu.ng

Experience

  • 2019–present
    Research Fellow, Bloomsbury Institute London
  • 2018–present
    Professor of Marketing & Entrepreneurship, Nnamdi Azikiwe University, Awka, Nigeria
  • 2021–2024
    Professor of Marketing & Entrepreneurship, University of Kigali, Rwanda

Education

  •  
    Sheffield Hallam University UK, PhD
  •  
    The University of Sheffield, UK, MBA

Publications

  • 2022
    The role of universities in scaling up informal entrepreneurship,
  • 2022
    Decolonising research approaches towards non-extractive research,
  • 2022
    New Public Management in Africa,
  • 2022
    The Creative Industries and International Business Development in Africa,
  • 2021
    The “Isms” of Regional Integration: What Do Underlying Interstate Preferences Hold for the ECOWAS Union?,

Grants and Contracts

  • 2021
    British Council - Innovation for African Universities project
    Role:
    Funding Source:
    British Council

Professional Memberships

  • Chartered Institute of Marketing
  • Chartered Management Institute
  • AdvanceHE

Contact Nnamdi for

  • General
  • Media request
  • Speaking request
  • Consulting / Advising
  • Research collaboration
  • Research supervision