Selling a sports team is much more complicated than selling assets found in a typical estate, such as houses and cars.
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Despite being without a long-term contract extension and representation, Lamar Jackson was able to advocate and negotiate the most lucrative contract in the history of the NFL. Here’s how.
The Super Bowl is more than a game — it’s an ecosystem of parties, the halftime show, the ads and 100 million people watching despite the sport’s ugly and dangerous side.
Football provides a way for unpopular elites to build political capital – but also creates space for citizens to voice dissent.
Usually, companies use this power to secure financial benefits for themselves, such as tax or regulation relief. But increasingly, they’re using it for social causes as well.
In the NFL, anti-Black racism shows up in the disparities between concussion settlements to injured athletes. The amounts of the payouts are determined using assessments that rely on racist science.
NFL teams like the Washington Redskins changing names that demean First Nations and Native Americans is a long overdue step in the right direction.
In the wake of protests about systemic racism, sports teams are under increased pressure to lose their racist nicknames. An Inuit scholar calls on the Edmonton Eskimos to do the right thing.
What happened after Brandin Cooks took a massive blow during Super Bowl LII helps explain why NFL’s concussion crisis isn’t killing the sport’s popularity.
The problems that cause us to be so frustrated we contemplate throwing a computer can be much more serious than a multimillionaire football coach having a minor tantrum on a Sunday afternoon.
With chips embedded in footballs in Thursday night games, the NFL is moving toward a data-driven future. How will fans, media and teams benefit?
Companies can help both society and the bottom line by spending the price of a 30-second Super Bowl spot on something that benefits society.
The evidence that football leads to brain injury is mounting, but there are two big reasons why it’s not likely to change anytime soon.
Once the stuff of tweeting birds and rolling cartoon eyes, bumps on the head are now linked to dementia. Will Smith’s latest movie tells how sports authorities tried to cover it up.
It turns out professional football players are perfect lab rats for labor experiments, and the answer has implications well beyond the NFL.
Top contributors
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Knight Chair in Sports Journalism and Society, Penn State
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Honorary Clinical Associate Professor, University of Glasgow
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Professor of Marketing, University of Oregon
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Senior Lecturer of System Dynamics, Sloan School of Management, Massachusetts Institute of Technology (MIT)
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Assistant Professor of Economics, California State University San Marcos
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Associate researcher, University of Antwerp
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Assistant Professor in Sport Management, Brock University
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Research Associate - School of Kinesiology, Western University
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Professor, Faculty of Education, School of Exercise Science, Physical and Health Education, University of Victoria
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Professor and Director, School of Regulation and Global Governance, Australian National University
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Professor of Law, University of South Carolina
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Assistant Professor in Sport Management, Brock University
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Assistant Professor, Department of Kinesiology, University of Toronto; Middlesex University
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Professor in International Development, University of Antwerp
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Professor, University of Alberta