False video ads for French luxury bags made in China promised unbeatable prices. Buying a fake may come with a potentially high cost.
Articles on Louis Vuitton
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Former Vogue editor Diana Vreeland transformed what was once a stuffy, high society fundraiser into a global media bonanza.
Bernard Arnault’s five children are all involved in the luxury goods behemoth he founded - but what are the benefits and risks of keeping it in the family?
Celebrities and businesses have drawn criticism for cultural appropriation. An expert provides guidance on when it is sharing another culture out of appreciation and when it is appropriation.
Fast fashion is far from green. But the rapid expansion of online clothing resale platforms could help shrink the garment industry’s negative impact on the environment.
Conglomerates like LVMH, Richemont and Kering are the masters of supply chain control.
The Oscars red carpet saw two glamorous examples of couture that is better for the planet - but were they truly sustainable?
The biggest names in France’s luxury industry have given millions of euros to help rebuild Notre Dame. Questioning why they would do so overlooks the deep historical and religious roots of the industry.
Prada and Louis Vuitton are just two major brand names to make a big play in the art world. But if you are looking for innovation you may be disappointed.
When it comes to advertising luxury brands, marketers tend to see the world as one homogenous lump. It’s time they wised up.
Top contributors
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Professor of Marketing, University of Southampton
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Visiting Scholar: School of Architecture and School of Engineering, University of Technology Sydney
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Associate Professor of Fashion Merchandising, Oklahoma State University
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Professeur émérite de marketing, HEC Paris Business School
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Professor of Marketing and Innovation, Director, Marketing Innovation and The Chinese and Emerging Economies (MICEE) Network, Warwick Business School, University of Warwick
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Lecturer, Arizona State University
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Associate Professor of Fashion Merchandising, Oklahoma State University
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Senior Lecturer in Fashion Marketing, University of Leeds
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Head of Knowledge Exchange and Research Ravensbourne University, The Digital Hack Lab and In Pursuit of Luxury, Ravensbourne University London
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Kluge Fellow at the Library of Congress
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Professeur senior d’analyse financière, d’audit et de risk management - Directrice de Programme pour le MSc Fashion Design & Luxury Management- Responsable de la spécialisation MBA "Brand & Luxury Management", GEM