- Reader in Marketing, Cardiff University
Rebecca is a Reader (Associate Professor) in Marketing at Cardiff Business School. She received her PhD from the University of Southampton and is a Fellow of the Higher Education Academy. Rebecca studies consumption through a sociocultural lens, focusing on the ways in which digital technologies can transform consumption practices and impact consumers' wider identities, relationships, and wellbeing.
Experience
-
2014–presentLecturer, Cardiff University
Education
-
2015University of Southampton, PhD
Grants and Contracts
-
2017AoM Research Funding
- Role:
- Principle Investigator
- Funding Source:
- Academy of Marketing
Contact Rebecca for
- General
- Media request
- Speaking request
- Consulting / Advising
- Research collaboration
- Research supervision
- Location: Cardiff, UK
- Website
- X (formerly Twitter): @RebeccaDMardon
- Article Feed
- ORCID
- Joined