- Professeur, Université Lumière Lyon 2
I am now specialized in creativity and innovation for both B2B and B2C. I hold the position of full professor at Lyon 2 University since September 2021. I started working as full professor at Université Jean Monnet and Coactis laboratory in 2017. Previously I was associate professor at Grenoble Institute of Technology (2008 to 2017). From 2005 to 2008, I was an assistant professor of Business Marketing at HEC Montreal.
Experience
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2021–presentProfesseur des universités, Université Lyon 2 | COACTIS
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