It costs multiple millions to sponsor a global sports event. Why bother when non-sponsors cleverly associate themselves for next to nothing?
Articles on UEFA
Displaying 41 - 49 of 49 articles
Some Gallic goals might cheer up the French, but they certainly won’t save Hollande.
France are favourites, Albania are playing and there are more teams than ever before. Your essential guide to Europe’s summer football festival.
As football grapples with numerous scandals, the Euro 2016 draw brings a welcome focus on the game itself rather than on the intrigue of its boardrooms.
Today’s digital morass has made sports rights infinitely more complicated than when Europe’s premier football event kicked off in 1993.
What does Gazprom hope to achieve with its deep and generous relationship with football?
The beautiful game has always had an ugly side to its relationship with the press, but are things now going too far?
UEFA might lack the members to out-vote FIFA president, Sepp Blatter, but it’s got a lot of power in other forms.
Lurking behind the jubilation of Manchester City winning a second Premier League football title in three years has been their dispute with Uefa over the financial fair play (FFP) regulations. The club…
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Professor of AfroEurasian Sport, EM Lyon Business School
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Associate Professor in Accounting and Sport Finance, University of Portsmouth
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Associate Professor of Sport Business, Manchester Metropolitan University
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Reader in Sociology of Sport, Loughborough University
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Reader in the Department of People and Performance, Manchester Metropolitan University
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Postdoctoral researcher of football cultures and heritage, Department of Archaeology, University of Cambridge
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Full Professor in HRM & OB, IÉSEG School of Management
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Associate Professor in French and Francophone Studies, University of Nottingham
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Associate Dean International, University of Chester
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Senior Lecturer in Sociology, Glasgow Caledonian University
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Principal Lecturer in Sport Studies, Sheffield Hallam University
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Professor of Politics, University of Warwick
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Principal Lecturer, University of Brighton
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PhD Candidate, Finance, University of Reading
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Module leader for Sports Journalism, Nottingham Trent University