Articles on Semiotics
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Flags are complex signs open to multiple interpretations which are affected by how, why and where they are displayed.
People tell tales to explain what they see – centuries later, scientists try to map handed-down myths onto real geological events.
Using the physical representation of a public figure to provoke an emotional response and encourage a certain action is a well-known strategy. Can it work for the COVID-19 vaccine?
Posters with the phrase “It’s okay to be white” were found around the campus of the University of Manitoba. What does it really mean?
Images taken out of a research context and shared with the public offer a way to connect scientists with the broader world – and vice versa. These photos are stunning examples.
He offered a glorious insight into the wonders of semiotics.





