Yann Bouchery

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‘Ugly’ produce might be just as delicious but still gets rejected based on looks. Rosie2/Shutterstock

How ‘ugly’ fruit and vegetables could tackle food waste and solve supermarket supply shortages

Behzad Hezarkhani, Brunel University of London; Güven Demirel, Queen Mary University of London; Manoj Dora, Anglia Ruskin University, and Yann Bouchery, Kedge Business School

Selling misshapen, bruised fruit and vegetables that are not a standard size requires a supply chain rethink, according to research.

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