• Associate Professor of Learning Sciences and Technology Design in Education, Stanford University
Generative AI thrives on exploiting people’s reflexive assumptions of authenticity by producing material that looks like ‘the real thing.’ artpartner-images/The Image Bank via Getty Images

Generative AI is forcing people to rethink what it means to be authentic

If it looks like a duck, walks like a duck and quacks like a duck, people now need to pause and wonder whether it actually hatched from an egg.

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