Triana Hadiprawoto

Triana Hadiprawoto is an Assistant Professor at Monash University, Indonesia, where she teaches and conducts research in the fields of Marketing and Digital Communication. She holds a PhD in Marketing from Leeds University Business School and brings a combination of academic and industry experience, having worked in both the FMCG and creative sectors. She is particularly interested in technology-mediated interaction and how it shapes marketing practices and experiences for both businesses and consumers.