Another issue is that pre-polling gives an advantage to the major parties over the smaller ones, due to the latter having fewer resources. AAP/Bianca de Marchi

Surge in pre‑poll numbers at 2019 federal election changes the relationship between voters and parties

An analysis of pre-polling figures shows a surge in early voting, particularly in regional areas. But questions remain about how it affects the relationship between voters and parties.
Campaign for Nuclear Disarmament’s London to Aldermaston march, 1958: an early example of mass political mobilisation to achieve a specific goal. CND

Not so grassroots: how the snowflake model is transforming political campaigns

Political campaigns today are presented as products of bottom-up participation, not top-down direction. But even if a campaign appears grassroots-driven, it’s likely to be run from the centre.
This Conservative Party leaflet kills three birds with one stone and is a classic example of Lynton Crosby’s campaign strategy. UK Conservative Party/Buzzfeed

Decoding the Crosby campaign: how to find voters and finish first

The British Conservative government’s re-election is the latest and perhaps most startling electoral triumph for Australian political strategist Lynton Crosby. So how did he do it?
The facts about mining revenues and taxation in Australia aren’t as clear as they should be under global transparency benchmarks. AAP/Rebecca Le May

Why isn’t Australia signing up to mining revenue transparency?

It’s a far-from-perfect instrument of global governance. But as the Extractive Industries Transparency Initiative (EITI) coalition celebrates its 12th birthday, it can point to steadily increasing membership…
To find a revolution in campaigning comparable with micro-targeting you have to look back beyond the ‘Kevin 07’ online pitch to Gough Whitlam’s 1972’s TV-driven ‘It’s Time’ triumph. AAP/Dan Peled

Big Data meets doorknocking: the political contest’s new frontier

Australian election campaigns are facing another revolutionary change, which has the potential to transform the electoral contest, redefine campaign funding and even revive political parties. The “micro-targeting…
Labor’s incumbent Mike Kelly is facing a “ground war” against Liberal challenger Peter Hendy. AAP/Australian Department of Defence

The Eden‑Monaro project: campaign laboratory

In planning their campaigns to win the bellwether seat of Eden-Monaro on September 14, strategists in the head offices of both major parties are likely to be preparing both an “air war” and a “ground war…

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