Solon Magrizos

Dr Solon Magrizos is an Associate Professor in Marketing at the University of Birmingham. Prior to this post, he was a post-doctorate researcher in the Centre for Business in Society of Coventry University and he also holds a PhD from Athens University of Economics and Business.

His main research interests surround issues related to ethical companies and ethical consumers. Specifically, he is interested in broader issues around Corporate Social Responsibility (CSR) implementation and its link to the firms’ business benefits, with a focus on SMEs and Social Enterprises. He also researches the perceptions and reactions of consumers to firms’ CSR initiatives and also is increasingly interested to issues around Sharing Economy, and Sustainable Tourism. He delivers lectures and manages modules on Business Ethics, Marketing Strategy, Business Communications, and Public Relations.