Shupei Yuan

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Pembingkaian “perang melawan sains” punya kecenderungan menjauhkan orang-orang dari dukungan sains. Gan chaonan/Shutterstock.com

Kritik agresif terhadap kebijakan anti‑sains justru bisa berdampak buruk terhadap kredibilitas ilmuwan

John C. Besley, Michigan State University; Bruce W. Hardy, Temple University; Meghnaa Tallapragada, Clemson University, and Shupei Yuan, Northern Illinois University

Memakai pendekatan agresif dalam komunikasi sains berkemungkinan mengurangi kredibilitas ilmuwan di mata orang awam.
How does the concept of science in the crosshairs affect opinions? gan chaonan/Shutterstock.com

Calling it a ‘war on science’ has consequences

John C. Besley, Michigan State University; Bruce W. Hardy, Temple University; Meghnaa Tallapragada, Clemson University, and Shupei Yuan, Northern Illinois University

Researchers found that aggressive messaging and framing current events as a ‘war on science’ had different effects on how liberals and conservatives felt about scientists’ credibility.
Planning a communication strategy isn’t unethical. Have a nice day Photo/Shutterstock.com

Science communicators must consider short‑term objectives while keeping their eyes on the prize

John C. Besley, Michigan State University; Anthony Dudo, The University of Texas at Austin, and Shupei Yuan, Northern Illinois University

Scientists who engage with the public may have goals about influencing policy or behavior. But they also need to think about the short-term objectives that will help get them there.

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