Amid increased competition for viewers’ attention, cinemas may be returning to earlier histories by attending carefully to people’s multi-sensory experiences.
- Professor, University of Toronto
The movie offers both Hollywood history and Cruise’s presence as weapons of human resistance to the hazards of AI in filmmaking.
Although a Grammy win for a TikTok musical was a first, musical theatre has always circulated through networks of media, popular culture and fandom.
The successes of the NBA’s #WholeNewGame provide important lessons for performing artists about audience investment and hybrid digital-live events.
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