Samuel Samiái Andrews. – The Conversation

The digital era contributed immensely to the growth of Nollywood, Nigeria’s film industry. Pius Utomi Ekpei/AFP via Getty Images

April 11, 2023

Nollywood could see a major boost from Nigeria’s new copyright law ‑ an expert explains why

Samuel Samiái Andrews., University of Gondar

Nigeria’s president, Muhammadu Buhari, recently signed the copyright law. Its provisions will be beneficial only if it is well implemented.

Ijebu Garri refers to processed cassava from the Ijebu region of western Nigeria. Pius Utomi Ekpei/AFP/Getty

February 22, 2021

Why it pays to link products to places ‑ and how African countries can do it

Samuel Samiái Andrews., University of Gondar

Africa needs to take advantage of a copyright law to protect and explore its unique local products.

Back row (From L-R): Banky W, Ted Sarandos (Netflix Chief Content Officer), Kate Henshaw, Richard Mofe-Damijo, Felipe Tewes (Netflix Italian & African Originals Director), Omoni Oboli, Ben Amadasun (Netflix Africa Licensing Director) and Akin Omotoso Front Row (L-R) Mo Abudu, Adesua Etomi, Dorothy Ghettuba (Netflix African Originals lead) , Kunle Afolayan, Kemi Adetiba and Ramsey Noah.

March 19, 2020

Netflix Naija: creative freedom in Nigeria’s emerging digital space?

Samuel Samiái Andrews., University of Gondar

For Nollywood to fully compete at the global level, it should adopt a smart, proactive approach.

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