- Lecturer in Sustainable Agri-Food Systems, Bournemouth University
I am passionate about exploring the reciprocal relationship between organizations and local communities, analysing their mutual influence, and studying the sustainability implications. As a human factors specialist and a human geographer, I have worked on projects in agri-food and healthcare sectors, prioritizing a people-centred approach to service improvement. My research interest lies in enhancing the resilience of the global agri-food system to challenges like food poverty, forced labour, and carbon trading by adopting a systems approach. I aim to optimize systems, promote transparency, build community resilience, and evaluate technological innovations using a human factors lens. Through service improvement projects, I have generated reports contributing to sustainable transformations in the agri-food sector and charities
I hold Fellowships with the Royal Society for Public Health, the Royal Geographical Society, and the Higher Education Academy. My educational background includes a BEng in Biotechnology, an MSc in Food Safety and Management, and a PhD in Human Factors and Sustainability. Prior to BU, I have worked as a Research Fellow at the University of Oxford, the NHS, and as an academic at Harper Adams University.
So whether you want to know more about my research or would like to collaborate on a service improvement project, feel free to get in touch.
Experience
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2021–presentLecturer in Sustainable Agri-Food Systems, Bournemouth University
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2019–2021Lecturer in Sustainable Agri-Food Systems, Harper Adams University
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2018–2019Human Factors Research Assistant, University of Oxford
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2015–2018Research Assistant, Loughborough University
Education
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2018Loughborough University, PhD
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2014University of Birmingham, MSc (Merit)
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2013Vellore Institute of Technology, BEng (1st)
Grants and Contracts
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2023The Carbon Exchange: Mapping the drivers and impact of the carbon market on rural enterprises in the UK (REINVEST)
- Role:
- PI
- Funding Source:
- UKRI
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2023Community feeding programs - Mapping the referral process to food banks and other community organisations
- Role:
- PI
- Funding Source:
- British Academy
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2022Mapping the drivers and impact of Modern-Day Slavery practices within the traditional Indian tea farming sector
- Role:
- PI
- Funding Source:
- British Academy
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2022Edible Food Waste Reduction: Using STFC Technology In Food Valorisation to Integrate Excess Food in Local Communities (UTILISE)
- Role:
- PI
- Funding Source:
- Science and Technology Facilities Council
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2022United Kingdom and Brazil INterventions for Food Loss and Waste Education in Secondary Schools (BINLESS): A case study of collaboration between schools from Brazil and United Kingdom
- Role:
- CoI
- Funding Source:
- British Council
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2021A multidimensional evaluation platform for Brazil’s national school feeding program
- Role:
- CoI
- Funding Source:
- British Council
Professional Memberships
- Fellow of the Higher Education Academy
- Fellow of the Royal Geographical Society
- Fellow of the Royal Society for Public Health
Contact Rounaq for
- General
- Media request
- Speaking request
- Consulting / Advising
- Research collaboration
- Research supervision
- Location: Andover, United Kingdom
- Website
- X (formerly Twitter): @rounaq_26
- Article Feed
- ORCID
- Joined