Richard Nimijean

Prime Minister Mark Carney speaks at a news conference as Newfoundland and Labrador Premier Tony Wakeham looks on following the announcement of a new hydro, wind and transmission projects, in St. John’s, N.L., on Aug. 17, 2026. THE CANADIAN PRESS/Paul Daly

Is Mark Carney’s ‘Canada Strong’ brand starting to wane? Blame brand politics if so

Being seen as an effective crisis manager is central to Mark Carney’s political brand, but an emphasis on communication and symbolism in support of the brand can only go so far. Results matter.

Contact Richard for

  • General
  • Media request
  • Speaking request
  • Consulting / Advising
  • Research collaboration
  • Research supervision