Reem El Asaleh

Dr. El Asaleh is an award winner Professor of Graphic Communications Management at The Creative School at Toronto Metropolitan University (TMU) (formerly known as Ryerson) in Canada. She is a member of TMU’s graduate studies under the Master of the Digital Media Program, PhD in Media and Design Innovation and the Communication and Culture joint graduate Programs within The Creative School. Her multidisciplinary computer science and graphic communication knowledge was shown in her multiple research project that elaborates on issues concerning the graphic arts industry. Her academic interests are Color and Imaging Science, Emerging Pre-Media Technologies, and Digital Asset Management.

As the director of the Lab of Excellence in Digital Asset Management (DAM) (LED  (www.ledtmu.com),), she heads the world's first and only lab dedicated to fostering in-depth research and education in Digital Asset Management technology. Dr El Asaleh's research interests extend emerging pre-media technologies, digital asset management, colour science and EDIA in Graphic Communications.