Nektarios Tzempelikos

Nektarios Tzempelikos (PhD, SFHEA) is Professor of Marketing and Deputy Director of the Research Centre for Intelligent Supply Chains in the Faculty of Business and Law at Anglia Ruskin University, UK. His research primarily focuses on key account management, relationship marketing, and customer value in business-to-business (B2B) markets, with an additional interest in relevance-related issues within the tourism and hospitality sectors.

Nektarios has published extensively in leading journals, including Industrial Marketing Management, International Journal of Hospitality Management, International Journal of Contemporary Hospitality Management, Journal of Business & Industrial Marketing, Journal of Business-to-Business Marketing, Qualitative Market Research, and Journal of Strategic Marketing. He serves on the editorial boards of several leading journals, including Industrial Marketing Management, Journal of Business & Industrial Marketing and Journal of Business-to-Business Marketing, and has acted as guest editor for multiple special issues. He is also a member of the Academic Board of the Association for Key Account Management

Nektarios also has experience in consulting and research projects for various public and private organisations and has also attracted funding through winning research awards. He is also Senior Fellow of the Higher Education Academy.