Michelle Shu Wun Kuek

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Michelle is a graduate researcher investigating global business trends, industrial history, and the automotive industry’s evolution in both Western and Eastern contexts, focusing on the transformations and growth of legacy automakers like General Motors, with its strategic role in China. Fluent in both English and Mandarin, Michelle integrates cross-cultural sources to provide nuanced insights into global industrial dynamics and the interplay between history, corporate strategy, and policy.

Experience

  • –present
    Doctoral student, La Trobe University

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