Generating hope as he tours the country this summer could be pay off for the prime minister come election time.
- Postdoctoral Research Fellow, Department of Politics and International Relations, Queen Mary University of London
It’s not the byelection win that matters but the scale of the swing to Zack Polanski’s party.
Conservative voters have become more positive about Reform since the defections – but some Reform voters have been turned off.
Keir Starmer says painful decisions are needed now to fix the country for the future. But voters may not stick around to find out if he’s right.
If Keir Starmer and Rachel Reeves can really convince voters their future vision is truly possible and that the rewards will be significant, they might just be able to sell their difficult budget.
Does a poll lead increase your poll lead? The science of bandwagon effects explained.
Contact Matthew for
- General
- Media request
- Speaking request
- Consulting / Advising
- Location: London, UK
- Website
- BlueSky: @mbarnfield.bsky.social
- LinkedIn: matthew-barnfield-8685a4436/
- Article Feed
- ORCID
- Joined





