- Assistant Professor of Consumer Science, University of Wisconsin-Madison
Margaret Echelbarger is an assistant professor of Consumer Science at the University of Wisconsin-Madison. Working with both children and adults, her research examines the origins and developmental course of key economic behaviors (e.g., determining how much something is worth, trading) as well as how social norms shape our interactions with others inside market contexts and across the lifespan. Her work has been published in outlets such as: Child Development, Journal of the Association for Consumer Research, Journal of Consumer Psychology, and Journal of Experimental Child Psychology.
She holds a Ph.D. in psychology from the University of Michigan.
Experience
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2026–presentAssistant Professor, University of Wisconsin-Madison, School of Human Ecology
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2022–2026Assistant Professor, Stony Brook University, College of Business
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2018–2022Principal Researcher, University of Chicago, Booth School of Business
Education
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2018University of Michigan, PhD / Psychology
Contact Margaret for
- General
- Media request
- Speaking request
- Consulting / Advising
- Research collaboration
- Research supervision
- Location: Madison, WI
- Website
- BlueSky: @bskybymidge.bsky.social
- Instagram: raisinggoodconsumers
- LinkedIn: mechelbarger
- Article Feed
- Joined
