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Marc Mitchell

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Associate Professor, School of Kinesiology, Western University

Digital solutions like fitness apps have the same stumbling blocks as other exercise programs: it’s hard to form healthy habits. (Shutterstock)

March 11, 2024

Paying people to exercise can be motivating, but the financial rewards don’t have to last forever to work

Marc Mitchell, Western University

Offering financial incentives for exercise may be one way of stimulating, and sustaining, a more active lifestyle. Research suggests that even after rewards stop, exercise gains mostly persist.

New research shows that if you pay people for achievable increases in their daily physical activity, they will continue to be more active for months after the rewards are withdrawn. (Shutterstock)

June 2, 2019

Companies and governments are paying people to get healthy, and it works

Marc Mitchell, Western University

Financial rewards can entice us to exercise more, and the benefits are lasting, according to a new research review.

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Joined May 17, 2019