The 1988 Video Privacy Protection Act (VPPA) was meant to prevent video rental businesses from sharing their rental records and clients’ information; if companies were caught violating the VPPA, they risked a fine. Shutterstock

Online viewer privacy is regulated by an act originally designed to protect video rentals

Internet privacy laws are partially governed by the VPPA, which was implemented to protect consumers renting videos. While the technology has changed, amendments place the consumer at a disadvantage.

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