The latest survey shows COVID-19 vaccine acceptance is at 81%, but it suggests low reach for the government’s vaccination ads, with only four in ten people saying they’ve seen them on television.
- Senior Lecturer, School of Communication, Journalism and Marketing, Te Kunenga ki Pūrehuroa – Massey University
About half of New Zealand’s Māori, Pasifika and Asian populations reported experiencing more racism and discrimination since the COVID-19 pandemic, compared to about a third of European New Zealanders.
As New Zealand prepares to roll out COVID-19 vaccines to the general population, health authorities will need to reach those who remain hesitant through information sources they trust.
More than 70% of New Zealanders agree that industries receiving substantial financial assistance as part of the COVID-19 recovery should be required to lower their carbon emissions.
Clear messages from experts helped New Zealand to contain COVID-19 outbreaks. The same is now necessary to counter vaccine misinformation and to build public trust in vaccination.
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