Erica James

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Nearly three-quarters of the parents said they were pestered by their children into buying food. EPA Sam Stephenson

Give in to pester power at the supermarket checkout? You’re not alone

Kathy Chapman, University of Sydney and Erica James, University of Newcastle

While we think of junk food marketing as something that happens during television commercial breaks or on massive billboard signs, supermarkets are yet another advertising frontier for food companies…

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