- Principal Lecturer, Marketing, University of Portsmouth
I am the Director of Undergraduate Marketing Programmes at the University of Portsmouth. I teach on both Undergraduate and Postgraduate units, particularly in the areas of services marketing and marketing strategy. Prior to academia, I spent a number of years working as a product manager for a UK bank.
My research interests relate to services marketing; specifically the concept of servicescape and issues related to the provision of Higher Education as a service.
Experience
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–presentPrincipal Lecturer, Marketing, University of Portsmouth
Education
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2015University of Portsmouth, MSc Research Methods
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