Dilip Soman

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Dilip Soman's research is in the area of behavioural economics and its applications to consumer wellbeing, marketing and policy. He works with ideas42 and serves as advisor to a number of welfare organizations. He is the author of The Last Mile: Creating Social and Economic Value from Behavioral Insights published by University of Toronto Press.

Experience

  • –present
    Dilip Soman is a Professor of Marketing and Co-Director of Behavioural Economics in Action at Rotman, University of Toronto

Education

  • 1997 
    University of Chicago, PhD, Marketing and Behavioral Sciences

Contact Dilip for

  • General
  • Media request
  • Speaking request
  • Consulting / Advising
  • Research collaboration