Desyra Sukma Dewanthi

I am Desyra Sukma Dewanthi, an experienced academic and marketing professional with a strong background in business management, marketing, and research. Currently, I am pursuing a Doctoral degree in Marketing Management at the University of Indonesia. Since 2014, I have been a lecturer at BINUS University International, specializing in marketing, brand management, digital marketing, and entrepreneurship. I have also taken on leadership roles, including Subject Content Coordinator and Deputy Head of Business Management and Marketing Program at BINUS. My corporate experience includes working with Nestlé Indonesia and Coca-Cola Amatil Indonesia, where I focused on brand management and marketing strategy. In addition, I have led multiple research projects in collaboration with organizations like Bank BTN, Bank OCBC NISP, and the Ministry of State-Owned Enterprises, focusing on market research and digital strategy development. As a facilitator and coach, I have helped leading companies and SMEs enhance their business strategies through design thinking, digital marketing, and market research.