Derek Ruths

1

Article

0

Comments
Tons of social media there for the taking… but is it truly representative of real life? Jürgen Pfeffer

Studying society via social media is not so simple

Jürgen Pfeffer, Carnegie Mellon University and Derek Ruths, McGill University

Behavioral scientists have seized on social media and their massive data sets as a way to quickly and cheaply figure out what people are thinking and doing. But some of those tweets and thumbs ups can…

Contact Derek for

  • General
  • Media request
  • Speaking request
  • Consulting / Advising
  • Research collaboration
  • Research supervision