Dennis A. Gioia

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  • Robert and Judith Auritt Klein Professor of Management, Penn State
Faulty airbags led to the biggest auto recall in US history. Airbag explosion via www.shutterstock.com

Why automakers so frequently botch product recalls

Dennis A. Gioia, Penn State

From Ford’s Pinto problem to Takata’s defective airbags, sometimes it seems auto companies know how to do little more than mismanage product recalls.

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  • Location: Penn State University, University Park, PA 16802
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