- Senior Lecturer, Heriot-Watt University
David teaches and researches topics related to marketing, tourism and pedagogy.
His recent research projects have examined the use of business simulation games as a learning and assessment strategy, the experiences of Munro-baggers and other hillwalkers, and the effects of internal marketing on employees.
Experience
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–presentSenior Lecturer, Northumbria University, Newcastle
Education
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2017Northumbria University, PhD Marketing
Contact David for
- General
- Media request
- Speaking request
- Consulting / Advising
- Research collaboration
- Research supervision
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