Galen Weston’s brand as a spokesperson might be friendly and affable, but his organization’s pricing strategies are anything but.
- Assistant Professor, Institute of Communication, Culture, Information and Technology, University of Toronto
Public relations is a form of manipulation, used to shift public opinion. It is expressly designed to benefit the organization wielding it, something we’d be wise to remember during the pandemic.
Citizens of Wisconsin were widely opposed to former governor Scott Walker’s attempts to make higher education serve the business community. Doug Ford and Ontario citizens should take note.
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