Bret R. Shaw

(He/him )
Customers browse the fresh produce at a Wilkes-Barre, Pa., farmers market in June 2025. Jason Ardan/The Citizens' Voice via Getty Images

Who shops at farmers markets in the US?

Only about 1 in 5 of the Americans surveyed shop at farmers markets because they care a lot about food and enjoy buying, preparing and eating fresh food.

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