- Assistant Professor of Behavioral and Community Health Sciences, University of Pittsburgh
I conduct research on popular media and health, with a particular focus on using media for health promotion and education. Specifically, I focus on the portrayal of health topics on popular television programs and the use of media for health education (also known as entertainment education).
Experience
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2022–presentPostdoctoral associate, University of Pittsburgh Health Sciences
Education
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2022University of Pittsburgh School of Public Health, PhD
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2019University of Pittsburgh Graduate School of Public Health, MPH
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2007Brown University, BSc
Publications
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2021COVID-19 vaccines for children and adolescents: Leveraging the ABCs of communication. , Journal of Adolescent Health
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2021#DoctorsSpeakUp: Lessons learned from a pro-vaccine Twitter event., Vaccine
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2020Physician-patient communication behaviors in the most popular prime time television shows. , Journal of Health Communication
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2020“Their Page is Still Up”: Social media and coping with loss., Journal of Loss and Trauma
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2019It’s not all about autism: the emerging landscape of anti-vaccination sentiment on Facebook. , Vaccine
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2018Use of fictional medical television in medical education: A systematic review., Advances in Health Sciences Education
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2018Use of Twitter to viewer reactions to the medical drama Code Black. , Journal of Health Communication
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2017Exposure to fictional medical television and health: A systematic review. , Health Education Research
Grants and Contracts
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2020Twitter and COVID-19 Vaccine Hesitancy
- Role:
- Project Coordinator
- Funding Source:
- Richard King Mellon Foundation
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2020Leveraging Media to Address Racial Bias in the Medical Workplace
- Role:
- Graduate Research Assistant
- Funding Source:
- UPMC Presbyterian-Shadyside
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2020Identifying HPV Vaccine Hesitancy in a Cancer Catchment Area: A feasibility study leveraging social media
- Role:
- Graduate Research Assistant
- Funding Source:
- National Cancer Institute
Contact Beth for
- General
- Media request
- Speaking request
- Consulting / Advising
- Research collaboration
- Research supervision
- Location: Pittsburgh, Pennsylvania, U.S.
- Website
- X (formerly Twitter): @HoffmanBethL
- Article Feed
- ORCID
- Joined