Alison M Joubert

Dr Alison M. Joubert is a Senior Lecturer in Marketing and the Bachelor of Commerce (Marketing Legacy) Program Director at Adelaide University. Broadly, her research interests lie in Transformative Consumer Research (TCR) and Transformative Service Research (TSR), focusing on issues of sustainable consumption, consumer resistance, consumer vulnerability, service inclusion, service separation, and more. She has published her work in Journal of Marketing, Journal of Service Research, Journal of Business Research, Journal of Service Management, Marketing Theory, Technological Forecasting and Social Change, and Journal of Strategic Marketing.

Experience

  • 2026–present
    Senior lecturer, Adelaide University
  • 2022–2025
    Senior lecturer, Adelaide Business School
  • 2020–2021
    Lecturer, UQ Business School
  • 2017–2019
    Associate lecturer, UQ Business School

Education

  • 2020 
    University of Queensland, Doctor of Philosophy in Marketing
  • 2013 
    University of Queensland, Bachelor of Business Management with Honours

Contact Alison for

  • General
  • Media request
  • Speaking request
  • Consulting / Advising
  • Research collaboration
  • Research supervision